Creators are the most exciting, innovative & undervalued marketing channel that exists today, and it’s just getting started.
Latitude supports motivated and skilled creators in the lifestyle space to break free from algorithms and the daily pressures of “constant content” that can stifle creativity and lead to burnout. By understanding what brands want and need from creators, we identify opportunities to develop creators into businesses and ensure they receive fair value for their work.
Launchpad provides structure and optimisations to your workflows giving you the freedom to excel at what you do best.
Looking for support for your lifestyle brand? Go to Signal.
“Launchpad” For Creators
Supporting Creators
Identify, Simplify & Diversify
We’ll carry out an overview of your current situation to understand your strengths, objectives, market, partnerships, pain points and technical set-up.
Our objective is to quickly discover what’s working for you, help you can generate more revenue from these activities & create more commercial opportunities.
Example Strategies To Consider:
Improve Automations & Structure
Analyse Audience & Engagement
Assess & Improve Workflows
Connect With New Platforms
Introduce Data-Led Analytics
Develop New Partnerships
Diversify Traffic Channels
Creators are Entrepreneurs
We apply the same strategies that work for lifestyle brands to support creators to build profitable and valuable businesses.
As Influencer Marketing, storytelling and content assets become more sought-after within e-commerce, the value of Creators increases. Our mission is to support you in promoting your services clearly to the right audiences and partners.
If you don’t have a website then we can help build your digital presence from optimised landing pages to custom development.
We consider a “creator” to be someone who is creating engaging content. You could be an ambassador, producer, videographer or educator.
Typically creators fall into two broad categories:
Experiencing good engagement on social media platforms
Creating content for smaller audiences
Depending on the specific situation we will take a different approach to delivering services, but our objective is always the same: Support the creator to make more revenue with less effort so they can do more of what they love.
We typically work with creators in the lifestyle space, and we’re developing a community of motivated and skilled creators. If that sounds like you, then please get in touch.